Aptina Wins Imaging Innovation Award
San Jose, CA, June 22, 2011 —
Aptina, a leading provider of CMOS imaging solutions today announced that its Aptina™ MobileHDR™ technology received the I3A's VISION 2020 Imaging Innovation Bronze award at the 6Sight Mobile Imaging Summit event taking place here this week.
Aptina MobileHDR technology, a form of intra-frame multi-exposure HDR capture, makes it possible for image sensors used in mobile and digital still cameras to cost-effectively capture natural high-range scenes in video as well as snapshot mode, providing a leap forward in image quality.
I3A (the International Imaging Industry Association) is the leading global association for the imaging industry. The VISION 2020 Imaging Innovation Awards program seeks to energize, recognize and celebrate innovators whose ideas will drive the industry toward a vision of an intelligent imaging future. Details about the VISION 2020 Initiative and Awards can be found at http://www.i3a.org/about-i3a/awards/vision2020/.
"High Dynamic Range (HDR) technology was previously featured in specialized applications like automotive, security or industrial camera systems. Aptina's MobileHDR technology, when integrated into a single System-on-a-Chip (SoC) image sensor solution, enables camera phone developers to differentiate their solutions, utilizing the sensor's total dynamic response of approximately 80dB and integrated tone-mapping, all operating at video frame rates. Essentially, these high-performance image sensors provide a cost-effective solution for capturing a wider range of naturally occurring scenes in mobile cameras without clipping highlights and lowlights," said Bob Gove, President and Chief Technology Officer at Aptina. "We are very pleased to have been recognized by I3A in this year's VISION 2020 competition."
The Vision 2020 entries were evaluated by an independent panel of judges, made up of industry experts, venture capitalists, entrepreneurs and analysts. The judges ranked each entry according to the submission's relevance to the imaging industry, its potential market impact, the method of impact, its uniqueness and its implementation status.
"Aptina's HDR technology represents an advance that will have broad impact on the industry," said I3A President Lisa Walker. "I3A is pleased to recognize and reward Aptina's cost-effective approach to solving the issues of high quality image capture in mobile devices under a range of challenging illumination environments."
About Aptina
Aptina is a global provider of CMOS imaging solutions with a growing portfolio of products that can be found in all leading mobile phone and notebook computer brands as well as a wide range of products for digital and video cameras, surveillance, medical, automotive and industrial applications, video conferencing, barcode scanners, toys, and gaming. Aptina enables Imaging Everywhere™ and continually drives innovation as seen with Aptina's MT9H004 16MP ASP-C format image sensor, a 2010 EDN Innovation Award contest winner. Additionally, Aptina introduced the first 14MP CMOS image sensor for point-and-shoot and hybrid cameras (MT9F001) and the industry's first 5MP SOC with ¼" format (MT9P111). Privately held, Aptina's investors include Riverwood Capital, TPG Capital and Micron Technology. For additional information on Aptina visit www.aptina.com or subscribe to the latest news from Aptina by copying the Aptina RSS feed into your favorite RSS reader.
About the International Imaging
I3A's vision is to enable the use of imaging to simplify and enrich people's lives through visual experiences that connect generations, communities, information and services. I3A drives the global imaging industry toward this future by bringing members together to create standards and collaborate on initiatives that advance the industry and remove barriers to growth. Information about I3A can be found at http://www.i3a.org or by phone at +1 914-285-4933. For information on joining I3A, please write or call Noel Mareno, noelm@i3a.org, +1 214-244-1927.
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©2011 Aptina Imaging Corporation. All rights reserved. Information is subject to change without notice. Aptina, the Aptina logo, DR-Pix, and Imaging Everywhere are trademarks of Aptina Imaging Corporation. All other trademarks are the property of their respective owners.
Press Contacts
Mark Wilson
Marketing Communications Manager
markwilson@aptina.com
(408)660-2298

